{"id":3790,"date":"2025-12-09T19:21:32","date_gmt":"2025-12-09T18:21:32","guid":{"rendered":"https:\/\/fynance.es\/controlling\/"},"modified":"2026-01-14T12:23:20","modified_gmt":"2026-01-14T11:23:20","slug":"controlling","status":"publish","type":"page","link":"https:\/\/fynance.es\/en\/controlling\/","title":{"rendered":"Controlling"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;off|phone&#8221; next_background_color=&#8221;#000000&#8243; admin_label=&#8221;HERO&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_enable_image=&#8221;off&#8221; height_last_edited=&#8221;off|phone&#8221; custom_padding=&#8221;||||false|false&#8221; bottom_divider_style=&#8221;none&#8221; bottom_divider_height_last_edited=&#8221;off|phone&#8221; custom_css_main_element=&#8221;display: flex;||flex-direction: column;||justify-content: center;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|tablet&#8221; admin_label=&#8221;Row&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; max_width_tablet=&#8221;100%&#8221; max_width_last_edited=&#8221;off|desktop&#8221; custom_padding=&#8221;200px||||false|false&#8221; custom_padding_tablet=&#8221;140px||||false|false&#8221; custom_padding_phone=&#8221;128px|0px||0px|false|false&#8221; module_alignment_last_edited=&#8221;off|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.19.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_last_edited=&#8221;off|desktop&#8221; admin_label=&#8221;T\u00edtulo h1&#8243; module_class=&#8221;encabezado_1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;DM Serif Display||||||||&#8221; header_font=&#8221;|||on|||||&#8221; header_text_align=&#8221;left&#8221; header_text_color=&#8221;#45505B&#8221; text_orientation=&#8221;center&#8221; max_width=&#8221;950px&#8221; max_width_tablet=&#8221;950px&#8221; max_width_phone=&#8221;450px&#8221; max_width_last_edited=&#8221;on|tablet&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;||||false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_intensity_slide=&#8221;10%&#8221; global_colors_info=&#8221;{}&#8221; header_line_height__hover_enabled=&#8221;off|desktop&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221;]<\/p>\n<h1>Controlling<\/h1>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Texto&#8221; module_class=&#8221;p_title&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; max_width=&#8221;788px&#8221; max_width_tablet=&#8221;650px&#8221; max_width_phone=&#8221;400px&#8221; max_width_last_edited=&#8221;on|phone&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_intensity_slide=&#8221;10%&#8221; global_colors_info=&#8221;{}&#8221;]Plan. Measure. Correct.[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; max_width=&#8221;638px&#8221; max_width_tablet=&#8221;580px&#8221; max_width_phone=&#8221;520px&#8221; max_width_last_edited=&#8221;on|tablet&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_intensity_slide=&#8221;10%&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Economic and financial control for <strong>rigorous, profitable management aligned with your strategy<\/strong>.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Caracter\u00edsticas&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; module_alignment=&#8221;center&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;top&#8221; animation_intensity_slide=&#8221;10%&#8221; scroll_vertical_motion=&#8221;0|50|50|100|2|0|0&#8243; scroll_horizontal_motion=&#8221;0|30|30|100|-2|0|0&#8243; scroll_fade=&#8221;0|30|30|100|0|100|100&#8243; scroll_vertical_motion_tablet=&#8221;0|50|50|100|2|0|0&#8243; scroll_vertical_motion_phone=&#8221;0|50|50|100|2|0|0&#8243; scroll_vertical_motion_last_edited=&#8221;on|desktop&#8221; scroll_fade_tablet=&#8221;0|50|50|100|100%|100|100&#8243; scroll_fade_phone=&#8221;0|50|50|100|0%|100|100&#8243; scroll_fade_last_edited=&#8221;off|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;max-width: 744px;||margin-left: auto;||float: initial;&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_phone=&#8221;max-width: 85%;||margin-left: auto;||float: initial;&#8221; custom_css_main_element_tablet=&#8221;max-width: 560px;||margin-left: auto;||float: initial;&#8221;][et_pb_toggle title=&#8221;Cost and profitability analysis&#8221; open_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; closed_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; icon_color=&#8221;#FF9999&#8243; toggle_icon=&#8221;&#x4c;||divi||400&#8243; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;25px&#8221; open_icon_color=&#8221;#FF9999&#8243; open_toggle_icon=&#8221;&#x4b;||divi||400&#8243; open_use_icon_font_size=&#8221;on&#8221; open_icon_font_size=&#8221;25px&#8221; admin_label=&#8221;An\u00e1lisis de costes y rentabilidad&#8221; module_class=&#8221;encabezado_2 flecha-izq-m&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; background_color=&#8221;RGBA(255,255,255,0)&#8221; max_width_last_edited=&#8221;off|phone&#8221; module_alignment=&#8221;right&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; custom_padding=&#8221;0px|0px|0px|0px|true|true&#8221; border_width_all=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;]Identification of margins, inefficient costs, and opportunities for improvement.[\/et_pb_toggle][et_pb_toggle title=&#8221;Monitoring of productivity and cost savings&#8221; open_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; closed_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; icon_color=&#8221;#FF9999&#8243; toggle_icon=&#8221;&#x4c;||divi||400&#8243; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;25px&#8221; open_icon_color=&#8221;#FF9999&#8243; open_toggle_icon=&#8221;&#x4b;||divi||400&#8243; open_use_icon_font_size=&#8221;on&#8221; open_icon_font_size=&#8221;25px&#8221; admin_label=&#8221;Seguimiento de productividad y ahorro de costes&#8221; module_class=&#8221;encabezado_2 flecha-izq-m&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; background_color=&#8221;RGBA(255,255,255,0)&#8221; max_width_last_edited=&#8221;off|phone&#8221; module_alignment=&#8221;right&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; custom_padding=&#8221;0px|0px|0px|0px|true|true&#8221; border_width_all=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Measurement and improvement of the performance of key processes and areas.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;Cash Flow and liquidity&#8221; open_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; closed_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; icon_color=&#8221;#FF9999&#8243; toggle_icon=&#8221;&#x4c;||divi||400&#8243; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;25px&#8221; open_icon_color=&#8221;#FF9999&#8243; open_toggle_icon=&#8221;&#x4b;||divi||400&#8243; open_use_icon_font_size=&#8221;on&#8221; open_icon_font_size=&#8221;25px&#8221; admin_label=&#8221;Seguimiento de productividad y ahorro de costes&#8221; module_class=&#8221;encabezado_2 flecha-izq-m&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; background_color=&#8221;RGBA(255,255,255,0)&#8221; max_width_last_edited=&#8221;off|phone&#8221; module_alignment=&#8221;right&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; custom_padding=&#8221;0px|0px|0px|0px|true|true&#8221; border_width_all=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Treasury control to avoid tensions and guarantee operational continuity.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;Budgets, forecasts, and deviations&#8221; open_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; closed_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; icon_color=&#8221;#FF9999&#8243; toggle_icon=&#8221;&#x4c;||divi||400&#8243; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;25px&#8221; open_icon_color=&#8221;#FF9999&#8243; open_toggle_icon=&#8221;&#x4b;||divi||400&#8243; open_use_icon_font_size=&#8221;on&#8221; open_icon_font_size=&#8221;25px&#8221; admin_label=&#8221;Presupuestos, forecasts y desviaciones&#8221; module_class=&#8221;encabezado_2 flecha-izq-m&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; background_color=&#8221;RGBA(255,255,255,0)&#8221; max_width_last_edited=&#8221;off|phone&#8221; module_alignment=&#8221;right&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; custom_padding=&#8221;0px|0px|0px|0px|true|true&#8221; border_width_all=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;]Comparison between planning and execution with corrective measures.[\/et_pb_toggle][et_pb_toggle title=&#8221;Personalized financial reporting&#8221; open_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; closed_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; icon_color=&#8221;#FF9999&#8243; toggle_icon=&#8221;&#x4c;||divi||400&#8243; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;25px&#8221; open_icon_color=&#8221;#FF9999&#8243; open_toggle_icon=&#8221;&#x4b;||divi||400&#8243; open_use_icon_font_size=&#8221;on&#8221; open_icon_font_size=&#8221;25px&#8221; admin_label=&#8221;Reporting financiero personalizado&#8221; module_class=&#8221;encabezado_2 flecha-izq-m&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; background_color=&#8221;RGBA(255,255,255,0)&#8221; max_width_last_edited=&#8221;off|phone&#8221; module_alignment=&#8221;right&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; custom_padding=&#8221;0px|0px|0px|0px|true|true&#8221; border_width_all=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;]Monthly reports and dashboards adapted to your business model.[\/et_pb_toggle][et_pb_toggle title=&#8221;Optimization of financial processes&#8221; open_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; closed_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; icon_color=&#8221;#FF9999&#8243; toggle_icon=&#8221;&#x4c;||divi||400&#8243; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;25px&#8221; open_icon_color=&#8221;#FF9999&#8243; open_toggle_icon=&#8221;&#x4b;||divi||400&#8243; open_use_icon_font_size=&#8221;on&#8221; open_icon_font_size=&#8221;25px&#8221; admin_label=&#8221;Optimizaci\u00f3n de procesos financieros&#8221; module_class=&#8221;encabezado_2 flecha-izq-m&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; background_color=&#8221;RGBA(255,255,255,0)&#8221; max_width_last_edited=&#8221;off|phone&#8221; module_alignment=&#8221;right&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; custom_padding=&#8221;0px|0px|0px|0px|true|true&#8221; border_width_all=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;]Proposals for automation and digitization for efficient management.[\/et_pb_toggle][et_pb_toggle title=&#8221;Ad-hoc analysis as required by the business&#8221; open_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; closed_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; icon_color=&#8221;#FF9999&#8243; toggle_icon=&#8221;&#x4c;||divi||400&#8243; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;25px&#8221; open_icon_color=&#8221;#FF9999&#8243; open_toggle_icon=&#8221;&#x4b;||divi||400&#8243; open_use_icon_font_size=&#8221;on&#8221; open_icon_font_size=&#8221;25px&#8221; admin_label=&#8221;An\u00e1lisis ad-hoc por necesidad del negocio&#8221; module_class=&#8221;encabezado_2 flecha-izq-m&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; background_color=&#8221;RGBA(255,255,255,0)&#8221; max_width_last_edited=&#8221;off|phone&#8221; module_alignment=&#8221;right&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; custom_padding=&#8221;0px|0px|0px|0px|true|true&#8221; border_width_all=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Specific studies for strategic decisions, new lines of business, or operational efficiency.<\/p>\n<p>[\/et_pb_toggle][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIzNTIifX0=@&#8221; button_text=&#8221;More information&#8221; _builder_version=&#8221;4.27.4&#8243; _dynamic_attributes=&#8221;button_url&#8221; _module_preset=&#8221;default&#8221; custom_margin=&#8221;25px||||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; admin_label=&#8221;\u00bfPor qu\u00e9 necesitas un CFO externo?&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||160px||false|false&#8221; custom_padding_tablet=&#8221;||130px||false|false&#8221; custom_padding_phone=&#8221;||75px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;top&#8221; animation_intensity_slide=&#8221;10%&#8221; scroll_vertical_motion=&#8221;0|50|50|100|2|0|0&#8243; 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global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Why do you need a controller?<\/h2>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Texto&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<ul>\n<li>You do not have a clear view of costs, margins, and profitability.<\/li>\n<li>You need to control cash flow and avoid liquidity tensions.<\/li>\n<li>You want to compare budget vs. reality and correct deviations.<\/li>\n<li>You are looking for useful financial reports adapted to your business.<\/li>\n<li>You require specific analyses for strategic decisions.<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ControllingPlan. Measure. Correct.Economic and financial control for rigorous, profitable management aligned with your strategy.Identification of margins, inefficient costs, and opportunities for improvement.Measurement and improvement of the performance of key processes and areas.Treasury control to avoid tensions and guarantee operational continuity.Comparison between planning and execution with corrective measures.Monthly reports and dashboards adapted to your business model.Proposals [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3774,"parent":0,"menu_order":7,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"class_list":["post-3790","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/fynance.es\/en\/wp-json\/wp\/v2\/pages\/3790","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fynance.es\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/fynance.es\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/fynance.es\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fynance.es\/en\/wp-json\/wp\/v2\/comments?post=3790"}],"version-history":[{"count":2,"href":"https:\/\/fynance.es\/en\/wp-json\/wp\/v2\/pages\/3790\/revisions"}],"predecessor-version":[{"id":3792,"href":"https:\/\/fynance.es\/en\/wp-json\/wp\/v2\/pages\/3790\/revisions\/3792"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fynance.es\/en\/wp-json\/wp\/v2\/media\/3774"}],"wp:attachment":[{"href":"https:\/\/fynance.es\/en\/wp-json\/wp\/v2\/media?parent=3790"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}